SURVEYS

The vision of 4vita contains the elementary objective to raise awareness among the public at our events and to get people involved on our walk in a sustainable future.

In order to make our activities and our communication goal-oriented and efficientwe need to know and understand the people we're adressing the best possible. And we have to analyse the effects of the activities and communication we did in order to make it more efficient, more concrete and more sustainable. This gives us the knowledge about where to start and how to proceed in terms of communication and information.

Therefore we're doing surveys on site at some of our events to get a clear picture of the present tendencies.

In this section you can find the findings of some surveys we did on site at our partner events.

Athletes Survey at Ironman70.3 Monaco 2009

61 athletes interviewed during race week at the Expo Village

  • 79% men
  • 92% lived in Europe
  • average age of 41 years, which closely matches the average age of all athletes in the race

The following is a summary of some of the findings out of the survey

Asked about sustainability in general and in this race...

  • 90% think that the race has a significant impact on the environment (55% completely agree)
  • 89% are concerned about sustainable development
  • 100% said they strongly agree or tend to agree with the idea that all events must minimize their impact on the environment
  • 75% say they prefer to participate in environmentally friendly races
  • 96% of respondents say they "strongly agree" (66%) or "somewhat agree" that the Monaco IRONMAN 70.3 is an environmentally responsible event

Although considering that results can not be highly representative these results nevertheless show evidently that sustainability and environmental protection are important ot the athletes when participating in events. This means that initiatives like the 4vita program are fundamental and have an acceptance in the public.

Asked about the 4vita program in specific and whether and if yes, where the athletes have heard of 4vita...

  • 58% have thought about all the program activities 4vita.
  • 56% of athletes said they have heard of 4vita before coming to the event site
  • Of the remaining 44%, 52% said they had heard of 4vita for the first time in the booth 4vita.

They were also asked to give some feedback on the 4vita booth and 81% of respondents valuated the booth lively and educating.

This results showed that the stand on site is essential for sensitization of the people. Personal contact highers the chances to get people involved by giving information, answering questions and discussing the topic.

We also asked for the way the athletes prepared themselves for the race: 98% of the interviewed athletes were amateurs and out of this only 33% followed a personal training plan.

This shows us that still a large number of athletes don't prepare their races in a sustainable way. A Ironman70.3 is a tough challenge for the human body and it should be prepared for this physical effort. Consequently we need to enforce our efforts to reach the athletes to change their attitude in this and care about their body!

GET INVOLVED

4vita is a program that can be implemented into your event also!

YOU CAN GET INVOLVED IN THE FORMULA 1 OF TRIATHLON! Tristar Monaco we are participating in this amazing event. Check out our Facebook Fan page for more info!

www.facebook.com/4vita.org

 

If you wish to adhere to the program and create awareness for sustainability in and around your event. please do not hesitate to get in touch with us. We'll be happy to help you set up 4vita in your race!

You are interested in working as a volunteer with the 4vita program in this race?

You are working in an environmental or health related project and interested to develop and realize sustainable solutions together with us?

You are working on sustainable products that could be interesting to optminize our efforts in reducing the impact on environment?

You are interested in presenting sustainable services and products at the partner events?

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